Social media settings

These settings live in Theme settings, the gear icon at the bottom of the theme editor sidebar, in the Social media group. Settings here are global, so they apply store-wide: you paste each profile address once and every place that shows social icons picks it up. Section options, such as whether the footer or the top bar displays the icons at all, live on those sections.

Add your profile links

1. In the theme editor, open Theme settings → Social media.
2. Find the network you want to link and paste the full address of your profile page, including the https:// part. Copying it straight from your browser’s address bar is the surest way to get it right.
3. Save, then check the footer in the preview to confirm the icon appeared.

Every field starts empty. Only the fields you fill in produce an icon, so there is no need to work through the whole list.

Link your main social profiles

• Instagram: usually the first icon shoppers look for, and the one worth adding even if you post rarely.
• TikTok: worth linking when short video is where your products get discovered.
• YouTube: a good fit if you publish how-to, unboxing, or behind-the-scenes video.
• X (Twitter): useful for announcements and quick customer replies.
• Facebook: still the strongest link for local shops and community pages.
• Threads: add it alongside Instagram if you post to both.
• Bluesky: link it when part of your audience has moved there.
• Pinterest: valuable for home, craft, fashion, and food catalogs, where saved pins drive steady traffic.
• LinkedIn: the right choice for wholesale, B2B, and service-led stores.
• Snapchat: add it if a younger audience follows you there.

Add messaging and community links

• WhatsApp: sends shoppers to a direct conversation, which suits made-to-order and high-value products.
• Telegram: for stores that run a channel or a broadcast list.
• Discord: a strong link when your customers gather in a server.
• Twitch: for stores built around live streaming.
• Reddit: link a community you actually run rather than a personal profile.
• GitHub: relevant for technical products, kits, and open projects.

Add music, audio, and video channels

• Spotify: for labels, artists, and stores with a playlist worth sharing.
• SoundCloud: for demos, mixes, and sample libraries.
• Bandcamp: for record and merchandise stores that sell music alongside physical goods.
• Vimeo: for portfolio-quality video, where a clean player matters more than reach.

Tip

Six icons or fewer reads as a confident brand. A long row reads as a list of accounts nobody updates. Link only the profiles you post to, and check each link once after saving so none of them lead to an empty page.

See where the icons appear

Once a field has an address in it, the icon can show in three places. In the footer, both the brand area and a standalone social column offer a Show social media icons option. The Top bar section can show a compact row at the very top of every page. The Contact form section can show the same row beside the form, which gives people a second way to reach you. Open each of those sections in the editor to turn the row on or off. See Sections and the Contact page for more.

Connect your profiles to search results

The theme also passes your filled-in links to search engines as your store’s official profiles. That helps them treat your shop and your social accounts as one brand rather than unrelated pages. It costs nothing extra: adding the links here is all that is needed. More on this in SEO.

Note

An empty field leaves no gap and no placeholder, so you can add networks as you grow and remove one the moment you stop using it.